Answers in five languages
German, English, French, Italian and Russian, 24/7: lifts and fares, live weather with a separate high-altitude verdict, restaurants, events, parking, accessibility.
For investors and partners
The AI concierge for alpine hospitality.
Lena answers guests around the clock in their own language, checks live availability in the property's PMS and takes the booking — inside the same chat. Live in Saas-Fee since summer 2026.
The problem
A guest asks for a room at 23:40. Nobody is at the desk.
Alpine destinations run on small hosts: holiday apartments, family hotels, a handful of staff. Guests arrive from everywhere and ask the same things at any hour — lifts, weather on the glacier, where to eat, how to get from the car park to the village.
The answers are scattered across lift operators, tourist offices, restaurant sites and the host's own PDF. The conversation used to end with "please check our website" — and the booking went somewhere else.
The product
One chat, from the first question to the booking.
Booking inside the chat
A full apaleo integration — offers, reservations, cancellation — plus Booking.com Demand for guests with nowhere to stay. Lena never quotes its own price for somebody else's house.
Restaurants over WhatsApp
A table request reaches the restaurant on WhatsApp; the confirmation comes back to the guest's trip. No app for the restaurant to install.
An app for owners
The Lena Owner App for iOS, now in beta, shows hosts what their guests ask, the escalations raised and the traffic — and lets them maintain their own property knowledge.
Emergencies decided by code
Medical, fire and avalanche emergencies are answered from fixed, tested text with the right Swiss numbers — no model writes that reply — and the owner is notified.
Facts, not guesses
Resort knowledge and protected property data live in separate stores. Prices and opening hours come from checked facts; the model chooses the fact and understands the question.
Traction
Built in ten weeks. Running with real guests.
- stages shipped, June–August 2026
- 8
- guest conversations in production
- 962
- properties connected
- 35
- interface languages
- 5
Production figures measured 4 October 2026. Every change is reviewed by AI code reviewers and gated by an automated test suite.
Business model
Software as a service for hosts, priced per property.
Pilot
CHF 89 / month
One apartment. CHF 39 / month for the first three months.
Professional
CHF 249 / month
Several properties, PMS connection, WhatsApp alerts for the team.
Management
from CHF 590 / month
Agencies and hotels; additional properties from CHF 39 / month each.
Plus a one-time setup fee per plan. The same engine extends to any destination: what changes is the resort knowledge, not the product.
Roadmap
From one valley to the Alps.
- Summer 2026 · doneThe product is built
Guest chat, semantic search, phone login, PMS booking, WhatsApp channels, owner app.
- Autumn 2026 · nowStabilisation
Production hardening, monitoring and a staging environment ahead of the winter season.
- Winter 2026/27 · nextPaying hotels and distribution
First paying hotels in Saas-Fee; listings on PMS marketplaces such as Apaleo Store and Mews Marketplace.
- 2027 · plannedMore destinations
The next alpine resorts, each with its own resort knowledge on the same platform.
Let's talk.
Investing, partnering as a PMS or a destination, or bringing Lena to your resort — write to us.